DMS Progrowers - Direct Management Services - kiwifruit and avocado post-harvest operations, orchard management & employment, Bay of Plenty, New Zealand.


DMS is a leading kiwifruit and avocado orchard management and post-harvest operator in the Bay of Plenty.

Locally owned and operated, DMS’ brand promise is to increase grower profit.

Innovative and dynamic leadership sees DMS consistently perform in the top 10% of kiwifruit packing and coolstore performance in the Bay of Plenty.

The company is also well recognised within the industry as the G3 Champions, after recognising early on that the new Gold 3 kiwifruit variety was the way forward. Recovery is now coming to fruition, with fruit production set to increase significantly, with high volumes of G3 coming onstream.

DMS has the planning, people and processes in place to cater for the increase in volume. Being medium-sized means DMS is large enough to cope with the challenge, but small enough to adapt quickly to meet the changing environment.

Latest News

DMS Progrowers Ltd lodge Product Disclosure Statement


Biggest profit on record for DMS


Groundwork pays dividends for DMS


DMS continues to punch above industry average



Kiwifuit Operations More info


Avocado Operations More info

DMS Calendar March 2017

New Varieties

  • Take leaders down once the required length is reached - target 10th of December
  • Fertiliser
  • Weedstrip maintenance
  • Stub Dominant lateral shoot
  • Irrigation if necessary
  • Psa monitoring and protection


  • Continue Psa protective spray programme
  • Submit spray diaries
  • Harvest
  • Maturity monitoring
  • Cosmetic thinning
  • Loudout areas
  • Male maintenance


  • Apply zinc and boron fertiliser
  • Inject trees
  • AvoGreen pest monitoring
  • Crop estimate
  • Harvest
  • Structural pruning